Event, OMI, Verona
CULTURE, TERRITORY, COMMUNITY
The three pillars of the enlightened entrepreneurship of Gaetano Marzotto and Adriano Olivetti
Silvia Nicolis opened the conference OMI Osservatorio Monografie d’Impresa by bringing greetings from Museimpresa
10th November 09.30 – 10.30, University of Verona
The Osservatorio Monografie d’Impresa, as part of the cycle of three events organised on the occasion of the XXII Settimana della Cultura d’Impresa, organised a conference on the analysis of parallels between two of the pillars of corporate welfare in the first half of the 20th century: Gaetano Marzotto and Adriano Olivetti.
The ethical motivations, socio-cultural humus and political climates that led to the birth and development of these significant examples were explored.
There was also the contribution of an important Valdagnese entrepreneur who has ‘breathed’ and acquired, through family transmission, the ‘Marzottiano’ imprinting and has transferred it to his company today.
Institutional greetings
Silvia Nicolis, Vice-President Museimpresa
Introduced
Mario Magagnino, President of OMI and lecturer in Business Communication at the University of Verona
Moderator
Luca Romano, Director Local Area Network srl of Padua
Speakers
Marcella Turchetti, Art Historian and Curator of the Olivetti Historical Archive Association of Ivrea
Lucia Cuman, President of the Elle 22 Association of Bassano
Giorgio Roverato, former professor of Business History at the University of Padua
Maurizio Zordan, President of Zordan srl sb of Valdagno
Polo Santa Marta – Hall: SMT.06
Via Cantarane, 24 – Verona
For information: segreteria@monografieimpresa.it – Tel. 045 8028761
Organised by: Osservatorio Monografie d’Impresa APS
In collaboration with: Olivetti Historical Archive Association – Elle 22 Association – Zordan srl sb – Local Area Network srl
Under the patronage of: Municipality of Ivrea – Municipality of Valdagno – Order of Architects PPC of the Province of Verona
With the support of Valpolicella Benaco Banca BCC – LantechLongwave spa Gruppo Zucchetti
